Precision Targeter

Precision Targeter

DE Mailing Services helps businesses across Canada find and better target prospective customers with an online tool offered by Canada Post. Precision Targeter allows us to zero in on businesses target customers at the neighbourhood level based on demographic...
10 Direct Mail Marketing Tips

10 Direct Mail Marketing Tips

Having a direct-mail marketing campaign can grow your business and make it boom. Although it can get expensive, the success of your mail campaign can offset all those costs and increase profit! However, the key to success all comes down to your methods. Check out...
Why We Clean Your Data at DE Mailing Service

Why We Clean Your Data at DE Mailing Service

Have you ever considered how much inaccurate customer addresses cost your business? About what happens when your catalogues, shipments, flyers, invoices and emails don’t reach your customers? Without even considering lost opportunities, bad data means that your...
Direct Mail is More Effective than Email Marketing

Direct Mail is More Effective than Email Marketing

It has become an age-old debate: direct mail versus email marketing and advertising. Defenders of digital media will say why drain your marketing funds on direct mail initiatives that nobody reads when you can contact your buyers using the channels they prefer–...
What’s in the Future for Direct Mail?

What’s in the Future for Direct Mail?

What does the future hold for Direct Mail when just a couple years ago everyone thought direct mail was deader than dinosaurs? That’s turned out to be very far from the truth; however, a look into the future shows that the industry is going places we could never...

Direct Mailing Statistics you should know

For those of you who like statistics here are 45 Stats that you should be aware of if you purchase Direct Mail in Canada. Mail addresses 30% of people are less likely to open a piece of mail if their name is spelt incorrectly1 51% of people are less likely to open a...

How to manage a Direct Mail Campaign

The Dos… 1. Follow the 40/40/20 Rule Proper direct mail marketing follows the tried and true approach for this tried and true method of marketing known as the 40/40/20 rule. This rule dictates that the success and eventual ROI of your direct mail marketing efforts are...

Direct Mailing Lists For Small Business

The main advantage of direct mailing is its ability to get one-to-one personal  with your existing and prospective customers. When the customer receives the direct email it is like the marketer is directly talking to the customer. In direct marketing using mailing,...

Ways To Save On Direct Mailing Services

Crucial to running a business is to spread awareness about the services and products your offer, one of the most crucial things. Direct mailing services are one of the greatest marketing tools. Why? Simple. Direct mailing services enable you to reach targeted...